With over 14 years of experience, Manjeet Yadav is a performance marketing strategist known for scaling lead generation and revenue growth across global B2B markets. As the Lead Strategist and Co-Founder of RSXigital, he has successfully managed ₹500 Cr+ (over $70M) in ad spend, delivering high-ROI digital campaigns across the USA, UAE and India.

Manjeet’s expertise lies in full-funnel performance marketing, covering paid media channels like Google Ads, Meta Ads, Microsoft Ads, and email marketing. He works closely with B2B companies in sectors like FinTech, EdTech, InsurTech, and Business Setup, helping them turn underperforming ad budgets into efficient, conversion-focused lead engines. From campaign strategy and funnel design to lead lifecycle optimization, Manjeet is known for building predictable and scalable growth systems.

His academic background includes a B.Tech in Electronics & Communication, a BBA (Hons) in Marketing Management, and a Marketing Management specialization from IIM Bangalore. This unique blend of technical and marketing expertise shapes his analytical, data-led approach to growth.

Prior to founding RSXigital, he held leadership roles at top firms including Shuraa, Wiley, RenewBuy, and Ogilvy. At Shuraa, he cut CPLs by 60% while scaling SQLs 3x across GCC and Asia. At RenewBuy, he grew partner acquisition from 150 to 1800 leads/day. His campaigns have been featured on platforms like Think with Google for ROI excellence.

Manjeet offers free growth consultations to businesses spending on ads and looking to improve lead quality, funnel performance, or ROI. He believes in working with select businesses each quarter to deliver focused, high-impact results.

When not scaling campaigns, Manjeet mentors aspiring marketers and explores the latest in AI, MarTech, and growth strategy.

Based in India. Working globally.